Event Detail

Digital Signage World Asia 2010
November 9 - 10, 2010 - Singapore SINGAPORE

Terrapinn Pte Ltd

As consumers worldwide are becoming more selective about their preferred mode of receiving information, the onus lies on advertisers to seek new and innovative ways to reach them. Reducing attention spans and effectiveness of traditional mass media has led advertisers to turn to alternative marketing vehicles for improved customer receptivity. The Internet has been at the forefront in the last three to four years attracting billions of advertising dollars. Similar opportunities also exist in emerging mediums like Digital Signage that can simultaneously serve a multitude of purposes such as displaying information, advertising, branding and ultimately offer an enhanced customer experience. It is the only Asia event that brings together end-users from all the key vertical markets and the advertising industry, all eager to engage with the entire digital signage value-chain. It is business and a technology show.