Cross Channel Magazine

  1. How Logic Drives Efficient Omni-Channel Fulfillment
    9/18/2014

    Smarter fulfillment decisions help a regional specialty sporting goods store save 40 labor hours per week.

  2. Beacons Boost Personalization, Convenience
    8/20/2014

    Tarrytown Pharmacy relies on in-store beacon-based solutions to deliver real-time offers to customers’ smartphones.

  3. LP’s Vital Role
    8/20/2014

    By leveraging technology along with training and development, LP shares data that benefits the entire enterprise.

  4. The CMO In The Age Of Omni-Channel Retailing And The Connected Consumer
    8/20/2014

    Our recent CMO Research Report, published in our July 2014 issue, featured compelling commentary from GRMA president and CEO and Integrated Solutions For Retailers editorial board member Stephanie Fischer. In the report, Fischer recapped the 2014 GRMA Executive Leadership Forum and the actionable information delivered to retail industry attendees. I caught up with Fischer as well as GRMA’s newly appointed chairperson, Julie Lyle, CMO at hhgregg, to take a deeper dive into what’s truly expected of the CMO in the age of omni-channel retailing and the connected consumer.

  5. Information Protection Imperative To Building Customer Trust And Customer Experience
    8/20/2014

    Balancing security, privacy, and innovation from a retailer perspective

  6. Subtle Cues To Online Conversion
    8/20/2014

    How shipping and returns policies impact the online shopper’s decisions and what progressive retailers are doing about it

  7. Advanced Payment Technology Bridges Remote And Physical Worlds
    8/20/2014

    As more payment options become available, retailers are hoping to capitalize on digital transactions to maximize the consumer experience.

  8. The Sportsman’s Guide Transforms DC Operations
    8/20/2014

    A voice-directed solution helps The Sportsman’s Guide increase DC productivity by 20 percent.

  9. Holiday Pricing Strategies: Start Early, Be Strategic, And Earn Your Shoppers’ Trust
    8/20/2014

    With the 2014 holiday shopping season around the corner, now is the time to craft and tweak pricing and promotions strategies.

  10. Inside A Retail “Heart Transplant”
    8/20/2014

    Groupe Dynamite committed 27 months, a consultant, and up to 60 associates to its Oracle overhaul.

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