Featured Articles

71. Line Planning: It’s Much More Than Planning Your Line
    8/10/2012

    Line planning is a critical discipline for the development of each season’s fashion collection. In today’s challenging retail climate, retailers and brands alike must closely manage the development of their lines to ensure that they focus on the right products, meet key deadlines, and achieve their goals for cost and profit margins.

72. Managing Risk In The Global Supply Chain
    8/10/2012

    Managing the complexities of global fashion supply chains has never been easy – and it’s getting a lot more complicated. Global supply chains face a “perfect storm” of risk factors, according to a recent report from Just-Style, a leading market intelligence and publishing company for the global fashion and apparel industry.

73. Capitalizing On Private-Label Brands Through Extended PLM
    8/10/2012

    Retailers are catching on to one of the hottest trends to hit the industry since skinny jeans: private-label ap­parel. Retailers are devoting an increasing amount of floor space to their own brands, and with good reason. Exclusivity is a major benefit of carrying private-label merchandise, since customers can’t buy the private brands anywhere else.

74. Enhancing POS With Cloud ERP: How Retailers Can Benefit
    8/8/2012

    This paper discusses the basic workings and benefits of cloud computing, and details benefits that Retail Anywhere’s cloud offering from NetSuite can bring to retailers.

75. The Vision For QlikView.next
    8/1/2012

    This white paper shines light on our vision for the next generation of the QlikView Business Discovery platform, code-named “QlikView.next.” This paper covers the five themes of QlikView.next: gorgeous and genius, compulsive collaboration, mobility with agility, enabling the new enterprise, and the premier platform.

76. Engaged Commerce - Multi-Touchpoint Lifecycle Marketing To Drive Revenue
    7/31/2012

    To drive revenue, you have to first engage your audience. To engage your audience, you need to communicate in a relevant way with them. Well, in a time when people engage with brands across a wide variety of touchpoints, relevance has been redefined. Marketers who evolve their strategies to an Engaged Commerce approach have much to gain.

77. Improve Email Deliverability With A Dedicated IP
    7/31/2012

    Deliverability is a primary concern for email marketers. There are many nuances that can impact how your messages are delivered. This white paper explains the most common sending environments and answers the frequently asked questions around why and when to make the transition to a dedicated IP (Internet Protocol) address.

78. Leveraging RFM In Email Marketing: The Power Of 'R'
    7/31/2012

    Email marketers should be leveraging the use of Recency, Frequency, Monetary (RFM) analysis to uncover optimal segments and untappedopportunities within their email marketing program. 

79. Leveraging RFM In Email Marketing: The Importance Of 'F'
    7/31/2012

    Part 2 of our series: Often a subscriber's Frequency doesn't carry the same weight as one's Recency in an RFM analysis. However, frequency does weigh heavily on your program's deliverability when calculated by Internet Service Providers (ISPs) for overall engagement.

80. Email Trends & Tactics From The 2011 Holiday Season
    7/31/2012

    It's never too early to start planning your Q4 holidaystrategy. The first step is to understand trends and tactics from the previous year.