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Canadian Fashion Retailer Reitmans Expands Use Of Oracle Retail To Support Growth

January 19, 2010

New York, NY - NRF 99th Annual Convention & EXPO - Canada's largest specialty retailer has selected the Oracle® Retail Merchandising System to help support growth across seven brands and more than 950 stores. Reitmans will use the Oracle Retail applications to transform its merchandising and supply chain operations critical to the company's growth strategy.

"The Oracle Retail suite of applications addresses specific opportunities to create value across the fashion merchandising and supply chain business," said Diane Randolph, CIO, Reitmans. "We will be able to support changes and growth across all parts of our business, and the out-of-the-box integration will enable us to reduce the overall cost of maintenance and upgrades."

The Oracle Retail Merchandising System provides retailers best-in-class tools for optimizing the performance of fashion merchandise, including selecting items to align with customer demand, planning assortments, replenishing inventory and executing zone-level pricing and clearance.

Reitmans expects to use the Oracle Retail applications to improve critical aspects of its merchandising and supply chain operations, such as gaining better analysis of item attributes, fine-tuning case packs to align with store level size demand, and automating order execution as well as improving order quality, status visibility and context around the allocation.

Reitmans also expects to use the Oracle Retail applications to further improve price management by creating rules-based clearance and gaining more robust management of promotions.

Reitmans already uses a wide range of Oracle technology and applications, including the Oracle Database, Oracle PeopleSoft Enterprise Financials and Oracle Retail planning applications. The Oracle Retail merchandising suite of applications provides out-of-the-box integration with supply chain operations, making it easier for staff to support and upgrade the systems. Reitmans selected the Oracle Retail Merchandising Process Integration Pack for PeopleSoft Enterprise Financials to establish seamless integration between merchandising and financial operations.

"Reitmans is an established, successful brand and we look forward to continuing our partnership with them," said Duncan Angove, Senior Vice President and General Manager, Oracle Retail. "The Oracle Retail Merchandising System is ideal for fashion retailers like Reitmans to make informed, critical decisions and then follow through to execute successfully among merchandising and supply chain teams."

SOURCE: Oracle Retail

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