Articles

RSS

The adidas Group, a global leader in the sporting goods industry that has products available in virtually every country of the world, signed an agreement with Maple Lake Ltd. to implement QuickAssortment, a comprehensive corporate merchandise and assortment planning application for adidas' global retail operations. Value and terms of the agreement were not disclosed. Adidas and Maple Lake are implementing QuickAssortment, an affordable, powerful assortment management approach that maximizes merchandising, localization, Open to Buy and more. It is being managed from adidas' group headquarters in Herzogenaurach, Germany, and then rolled out to adidas retail operations centers.

"The adidas Group is a global leader in the sporting goods industry and we are very pleased to have been chosen from all of the vendors that were considered, as their partner in this strategic project", said Mark Stone, Maple Lake Ltd. chief executive officer. "The thorough due diligence process conducted by adidas validates the capabilities and fit of the solution to their global operations and we believe that this further endorses Maple Lake's position as a leader and innovator in retail planning solutions for tier one businesses. We have already established a strong working relationship with the adidas team and are looking forward to forging a long and successful partnership."

About the adidas Group
For more than 80 years the adidas Group has been part of the world of sports on every level, delivering state-of-the-art sports footwear, apparel and accessories. Today, the adidas Group is a global leader in the sporting goods industry and offers a broad portfolio of products. Products from the adidas Group are available in virtually every country of the world and include adidas (footwear, apparel, accessories), Reebok (footwear, apparel and accessories) and TaylorMade-adidas Golf (golf equipment: metalwoods, irons putters, golf balls, footwear, apparel and accessories).

Activities of the company and its 170-plus subsidiaries are directed from the group's headquarters in Herzogenaurach, Germany. It is also home to the adidas brand. Reebok is headquartered in Canton, Mass., in the United States, with TaylorMade-adidas Golf based in California. The company also operates creation centers and development departments at other locations around the world, corresponding to the related business activity.

About Maple Lake Ltd.
Maple Lake Ltd. is a software and services provider for specialty retailers worldwide. The company offers QuickAssortment, QuickAllocation and QuickAnalytics, a set of applications that refines assortment management, allocation planning and Open To Buy efforts for maximum sales and profitability. The company's customers represent 10,000-plus retail locations, including adidas Group, Aeropostale, Arcadia Group, Barneys New York, Columbia, Levi Straus & Co. and Steve Madden, among others. Maple Lake, a privately held company formed in July 2000, is based in Markham, Ontario, Canada, with offices in the United Kingdom and Australia. Maple Lake is a certified Microsoft partner.

SOURCE: The adidas Group