Guest Column
Achieving Visibility Guest Series Part 2
By Eric White, director of retail strategy, Wren Solutions
In part one of this article series, we discussed the importance of identifying the most critical risks to the organization in order to address them before they cause losses. But many retailers are at a loss as to how to gain visibility. Fortunately, retailers have no shortage of data being generated by dozens of systems throughout their stores. In this article, we'll focus on how to make the most of that data to improve visibility.
The key is to leverage the data that already exists. This helps ensure a cost-effective approach and increases ROI on existing systems. The most challenging part of using existing data is finding a way to centralize and lend context to it. The amount and scope of data being generated from systems across the organization is quite simply overwhelming, leaving retailers challenged to consolidate and serve it up to decision-makers in a way that provides meaningful, understandable information.
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