Magazine Article
Research & Trends: Loyalty Rules In The Era Of Postponement
December 31, 2009
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•Research & Trends: Loyalty Rules In The Era Of Postponement
By Inez Blackburn, President, Market Techniques & Innovations, Inc.
•Research & Trends: Loyalty Rules In The Era Of Postponement
Used with permission from Integrated Solutions For Retailers magazine.
•Research & Trends: Loyalty Rules In The Era Of Postponement
By Inez Blackburn, President, Market Techniques & Innovations, Inc.
Loyalty programs are the weapon of choice in securing new customers and keeping the customers you have. The huge investment required to develop a successful loyalty program and compete effectively with escalating competition would rival a major military operation. With all the programs and monies, spent consumers remain fickle as it takes a lot more than points and promotions to win the hearts of consumers.
Click Here To Download:•Research & Trends: Loyalty Rules In The Era Of Postponement
Used with permission from Integrated Solutions For Retailers magazine.
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