Case Study
Retailer Of Iconic 'Hello Kitty®' Products Cuts Operating Costs With New POS System
Retailers want to improve the customer shopping experience while also keeping tighter control over inventory and ordering for higher profitability. Nakajima USA, a specialty retailer best known for distributing Sanrio "Hello Kitty®" products, recently replaced its aging point-of-sale (POS) solution with Retail Anywhere's POS and retail management system, powered by Microsoft Windows Embedded POSReady. Benefits of the new system have included a 25% decrease in POS operating costs in addition to significant improvements in credit/gift card processing and inventory functions.
Nakajima USA is a leader in the design, sales, and distribution of some of the world's most popular lifestyle products. This specialty retailer has handled an extensive range of items for global brands, including Disney, Warner Brothers, and the internationally renowned Sanrio "Hello Kitty®" character.
Today, Nakajima USA is the primary partner in managing Sanrio's U.S. retail presence, all independently-run licensed Sanrio stores, as well as day-to-day management of Nakajima-owned retail locations throughout the U.S.
"Our company's retail footprint has grown tremendously since 2004, from 17 to 40 company store locations," says Jennifer Pearce, Director of Company Stores, Nakajima USA. "This put a lot of pressure on our legacy POS system which was seriously outdated by early 2010."
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