Infor CRM Epiphany Outbound Marketing

You already know that keeping loyal customers is cheaper (and smarter) than trying to get new ones. But you need a customer relationship management system that gives you the right tools to plan, execute, and monitor your outbound marketing campaigns across every point of contact with customers.

You already know that keeping loyal customers is cheaper (and smarter) than trying to get new ones. But you need a customer relationship management system that gives you the right tools to plan, execute, and monitor your outbound marketing campaigns across every point of contact with customers.

You can do all that and more, with one application. And it's easy to use, even if your experience with SQL and databases is little to none.

Infor CRM Epiphany Outbound Marketing gives you:

• Sophisticated email marketing—Develop personalized email campaigns, track opened emails and click-through responses, and automatically take care of "unsubscribe" requests.
• Powerful customer insights—Get your hands on loads of customer data so you can use it in future marketing campaigns.
• Precise customer targeting—Find out the best offer for each of your customers based on customer demographics, previous customer behavior, and campaign history.