WebMonitor™

You know that your website is a critical component in your organization’s relationship with customers and potential customers. But, do you know whether your site is effective in building your brand, driving sales and increasing customer loyalty

You know that your website is a critical component in your organization’s relationship with customers and potential customers. But, do you know whether your site is effective in building your brand, driving sales and increasing customer loyalty?

CFI Group can help you improve web analytics and find out with WebMonitor. WebMonitor applies the proven and scientific methodology of the American Customer Satisfaction Index (ACSI) to the online experience to help your organization:

• Obtain a credible measure of customer satisfaction: There are many approaches to satisfaction measurement, but only the ACSI is backed by a 20-year history of quantifying the link between customer satisfaction and financial success.
• Understand the connection between customer satisfaction and customer behaviors: Satisfaction is not an end goal. Rather, the goals of your website are to drive sales, build loyalty, increase engagement with your brand and attract new customers, among other financially-linked objectives. Understand how increased satisfaction leads to better results with WebMonitor.
• Pinpoint site improvements with bottom-line impact: WebMonitor shows you where you should focus resources on website improvements. The predictive science behind the ACSI quantifies which improvements will have the greatest impact on satisfaction, loyalty, sales and other desired behaviors so you can invest wisely.
• Benchmark site performance: Compare your site’s performance against other organizations measured by CFI Group and against the nationally-recognized ACSI.