AURES Technologies Launches Its First Own-Brand Thermal POS Printer

The new AURES ODP 333 combines technical resilience with exceptional value for money.

Global POS hardware manufacturer AURES Technologies incorporating J2 Retail Systems has extended its product range and launched the first printer to be custom-designed and branded by the J2-AURES Group.

The new ODP 333 thermal POS printer is rugged and compact. Explains Vice President of J2 Retail Systems, Inc., Kurt Ericson: “The ODP 333 is exceptionally tough and full-featured, making it reliable and cost-effective for retailers and hospitality businesses operating in the harshest of POS environments.”

Compact and ergonomically designed to maximise valuable counter space, the cubic ODP 333 has a very small footprint (165mm x 135mm) and is only 105mm high. The new printer is both silent and looks good – it has a contemporary dual texture matt and lacquer finish that is available in black or white.

Its splash-proof, front receipt printout has been designed for optimum protection against spills, crumbs and dust. “It’s ideally suited for retail, restaurants, bars and bakeries,” adds Ericson.

Adaptable to all circumstances and uses, the ODP 333 is the only printer on the market to be equipped with triple interface connectivity – RS232C Serial, USB and Ethernet Dual - enabling quick and easy integration into any POS system. Its dual output port will support two cash drawers.

Energy Star-qualified, the ODP 333 comes with a low-power motherboard that automatically switches to stand-by mode after printing, providing energy savings of at least 30%.

Depending upon the type of paper used, it has a print life of between 35-50 million lines. The print head has a life of 160km and the paper cutter a life of approximately 1.5 million cuts. “Users can expect a very long life and a healthy return on their investment from this rugged and reliable printer,” concludes Kurt Ericson.

About J2 Retail Systems, Inc
J2 Retail Systems, Inc. is a specialist manufacturer of PC-based touchscreens, LCD touchscreen monitors and point-of-sale hardware to the retail, hospitality and leisure industries.With 150,000 units+ installed worldwide, its clients include thousands of leisure operators, leading-brand retailers and hospitality businesses. J2 controls its own design and manufacture. As a result, its products stand out for their innovation, exceptional reliability and one of the lowest costs of ownership available today.

In 2013, J2 Retail Systems became part of the AURES Group. Founded in 1989 and listed on Euronext since 1999, the AURES Group manufactures POS systems and related peripherals. Its PC-based hardware and open-system equipment provides management and check-out functions to all points-of-sale and points-of-service including specialist food and non-food stores, retail outlets, superstores and catering and hospitality.

With corporate sales over €50M and some 50,000 POS systems installed during the year 2013, the AURES Group has global presence, with its head office in France, subsidiaries in the UK, Germany, Australia and the USA and a network of distributors and resellers in 50+ countries.

For more information, visit www.j2usa.com & www.aures.com