Magazine Article | June 21, 2014

E-Commerce Key To h.h. gregg's Reinvigoration

Source: Innovative Retail Technologies
Matt Pillar

By Matt Pillar, chief editor

July 2014 Integrated Solutions For Retailers

A new site and digital promotions strategy are cornerstones of the $2.5 billion retailer’s growth plan.

In today’s retail environment, the digital experience impacts sales. We sat down with Kevin Lyons, senior VP of e-commerce, to learn more about the strategy he’s leading at h.h. gregg.

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