White Paper | July 31, 2012
Email Trends & Tactics From The 2011 Holiday Season
Source: Bronto Software, Inc.It's never too early to start planning your Q4 holidaystrategy. The first step is to understand trends and tactics from the previous year. Bronto's 2011 Holiday Wrap-Up features a detailed analysis covering volume and frequency trends, promotional mix, subject line strategies and, for a few unlucky brands, apology emails.