Magazine Article | October 22, 2012

Evolving Distribution Center Management With Voice

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November 2012 Integrated Solutions For Retailers

By Keith Phillips, president and CEO, Voxware

The emergence of omni-channel retailing requires that retailers reevaluate their distribution philosophy.

The success of all retailers, regardless of what they sell, relies on getting the right product to the right customer in a timely manner. This efficiency and accuracy is more critical than ever before — but it is also more challenging.

The retail industry is undergoing significant changes as online and mobile shopping continue to escalate at a rapid pace. Worldwide, e-commerce is experiencing a growth rate of 19.4% a year, with online sales expected to reach $1 trillion by 2013. This means that retailers must now address a growing number of direct-to-consumer orders, placing new demands on how they manage their distribution centers.