High Speed Network Helps Yum! Brands Franchisee Ring Up More Sales And Keep Customers Coming Back
A Midwestern Yum! Brands franchisee is ringing up more sales and keeping customers coming back with the help of a high-speed network from Hughes.
Shamrock Co. of Hinsdale, Illinois, needed to speed up electronic payment transactions and drive-thru ordering efficiency to keep pace with new customer purchasing trends. But with 43 KFC and Taco Bell quick-service restaurants (QSRs) scattered throughout the greater Chicago area, no single broadband service was available that reached all its locations.
Hughes solved the problem by delivering a fully- managed broadband network service that incorporates three transport technologies seamlessly; DSL, satellite, and 3G mobile broadband. The solution also includes managed services such as firewall, video, and PCI credit card security to keep customers’ data safe and help Shamrock meet regulatory requirements.
The new network replaces antiquated dial-up Internet connectivity at all the restaurants. Shamrock was experiencing a huge increase in customers using both credit/debit cards and drive-thru window service. According to Ken Pullum, accounting manager at Shamrock, electronic payments are growing more than 30 percent annually.
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