Know Which Customers Are Persuadable Before You Market
Without a doubt, customer retention and cross sell opportunities are top priorities in the retail industry. The power of predicting the true impact your marketing offer will have on customer can be found in uplift modeling, a sophisticated approach that identifies where your marketing efforts can make a real difference. Download the white paper — The Uplift Advantage — and learn how retailers have become smarter about contacting customers — and are driving results.
Getting The Best Out Of 300,000 Employees By Matt Pillar, editor in chief
Home Depot views technology as just one of the tools the company is deploying to "enable the excellence" of its more than 300,000 associates and, despite initial skepticism, the idea might not be so far-fetched.
Featured Integrated Solutions For Retailers Article
Remote Access Video Curbs Losses And Improves Safety By Bob Johns, Integrated Solutions For Retailers magazine
Loss prevention is a big issue for any retailer, but when you are Australia's largest retailer, it can really affect the bottom line. With over 188,000 team members, revenue of over A$54B, and several thousand locations across brands, this is the case for Woolworths.
How To Use Mobile Payment Collection Technology To Boost Profits Enterprise investments in mobile automation are enabling field sales and service professionals to complete their tasks faster than ever before. But are their organizations getting paid any faster? If not, they are missing out on some of the lowest-hanging fruit on the mobile automation benefits tree.
Goodwill Industries Streamlines Bar Code Labeling Goodwill needed a system that would eliminate weighing and tracking materials manually. Employees would weigh a bail or box of goods and hand record the data on a bail tag for record keeping and tracking purposes.
August 13 to 16, 2012
Sheraton Boston Hotel, Boston, MA
eTail Boston is the perfect-sized online and multichannel retail event for you to meet your peers. Learn the latest trends, benchmark, and return to the office with success stories. Perfectly placed in the year for you to set your strategy before holiday, take away their best practices and receive your highest sales numbers in Q4! Retailers — Get 25% off your registration fee with code 10359XQ04.
In this second part of my four-part series, "Deploying ESS: Faster, Better Stronger," I will outline why employee self service is of value to employers. Each employer will derive different value from an ESS system based on the functionality they have deployed.
Retailers are constantly trying to attract new consumers. Through the use of traditional marketing methods (e.g., direct mailings, print coupons, advertisements, billboards, television, and radio), information and promotions can be disseminated in the hopes of enticing the consumer to buy.
To help insure that the Friendly's Express concept would be successful, Friendly's needed to deploy new technologies that would make food ordering, preparation, and the labeling process accurate, quick, and easy.
Sanjay J. Poonen, president and corporate officer for SAP, talks to Erin Harris about the article he wrote, Retailers: Sell Like Never Before. In his article, Poonen instructs retailers how to sell faster, smarter, and better. In addition, Poonen explains how mobility can aid retailers beyond cross-selling and upselling.
ISR Digital Edition
Integrated Solutions For Retailers is excited to announce the release of its latest version of the magazine's digital edition. The June 2012 edition is fully optimized for mobile devices and features the latest technology to speed up page loading times and enhance the reading experience. Enjoy!
Marketers are now deploying new "event-trigger" based marketing strategies that capitalize upon optimal moments within the individual customers' life cycle and are seeing amazing results. Leading analysts indicate that event-triggered marketing can potentially save 80% of your direct mail budget and drive response and conversion rates that are five times higher than that of traditional mass-marketing campaigns. Register.