Interactive Digital Signage Creates Customer Engagement Opportunities
Source: Innovative Retail Technologies
July 2014 Integrated Solutions For Retailers
By Adam Blair, contributing editor
Advanced technology offers online-style customer tracking of in-store interactions.
Retailers can continue to fight the trend of shoppers bringing mobile devices into their stores, but it’s a losing battle. Here, Marco Ventura, VP of business development at T1Visions, discusses how retailers that deploy advanced interactive digital signage can take advantage of shoppers’ constantly connected status.
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