Kohl's Unveils Newly Designed Mobile App, In-Store Pick Up In Time For Holidays
By Megan Zielinski, contributing writer
Just as soon as turkey dinners are finished, Kohl’s will be opening their doors to Black Friday shoppers as early as 6 p.m. on Thanksgiving this year. Kohl’s will also be presenting customers with exclusive product offers, convenient customer services, and a newly-designed Kohl’s app—creating a seamless shopping experience for shoppers across all channels this holiday season.
Kohl’s is committed to further engaging with shoppers registered in the retailer’s loyalty programs, allowing customers to keep more money in their bank account during the most expensive shopping season of the year. Yes2You Rewards members have the chance to save even more when gift shopping through the new free-enrollment program, earning points while purchasing products at amazing Kohl’s prices. Members can accumulate an unlimited amount of points and bonus points to use toward special rewards. Charge card holders can purchase products at listed holiday sale prices, while taking advantage of getting a percentage off when using their card. New members automatically earn 15 percent off when signing up.
Each day, Kohl’s will feature limited-time promotions and savings for online shoppers to discover at Kohl’s.com under Today’s Deals. Savings events such as 2-Day Bonus Buys includes over hundreds of items from Kitchen Aid mixers, Jennifer Lopez brand bedding sets, to Sapphire Diamond rings, and Disney brand clothing—all discounted nearly half-off of original price. With Kohl’s expansive online inventory organized into specific categories, shoppers can easily find the perfect gifts among endless virtual aisles.
Kohl’s is enhancing the shopping experience for mobile customers with the launch of newly-updated Kohl’s app, simplifying the browsing process with a new appealing layout, connecting members directly to their Yes2You Rewards account, and enabling users to scan the barcode on their Kohl’s Cash coupons to conveniently save in their mobile wallet for in-store use.
Customers looking to avoid the busy holiday crowds can take advantage of Kohl’s in-store pick-up service available at over 100 Kohl’s stores—ordering all of their products online to be ready at their closest store, with special parking spaces permitted for a quick trip in-and-out. Over 800 Kohl’s locations will ship orders straight from their inventory—placing orders at local customer’s doorsteps even faster. Google Express members have the opportunity to receive their Kohl’s merchandise with same-day or overnight delivery as Kohl’s tests shipping with Google Express in select major locations.
Through partnerships with popular names and shows including The Voice, American Music Awards, The PEOPLE Magazine Awards, joining up with Jimmy Kimmel Live! and the incorporation of Kohl’s social media sites—Kohl’s is focusing on reaching out to millennial consumers, inviting them to explore the latest styles from brands that the retailer offers.
“Kohl’s will be the most compelling shopping destination for the entire family this holiday season with our strong portfolio of sought-after national and private brands, our extensive online assortment and a deep list of exciting products that are new to Kohl’s this year,” said Kevin Mansell, Kohl's chairman, CEO and president.