Limited Brand, Henri Bendel Collaborating With Cornelia Webb For Improved Customer Experience
By Megan Zielinski, contributing writer
Limited Brand, Henri Bendel, a sophisticated, chic line of jewelry, bags, and other accessories has partnered with Stockholm-based jewelry brand, Cornelia Webb, providing shoppers at Henri Bendel.com and the New York Flagship store with 5 exclusive, versatile body jewelry designs that accentuate the beauty of a woman’s body.
As of June 24, style gurus that shop the 712 Fifth Avenue, New York boutique and online will be presented with a touch of Scandinavian elegance that Cornelia Webb jewelry is bringing to the Henri Bendel brand. The pieces are designed to be worn in multiple ways for a slender, sleek style with each wear. The body chains are available between price ranges of $168 to $348, and are made with repurposed metals, embracing the Cornelia Webb eco-friendly concept while embracing natural beauty.
Cornelia Webb, developed in 2005, is an innovative, international body jewelry company, uniting jewelry with the natural shape and anatomy of the female body, highlighting all of its beautiful features. The brand received the prestigious award for Best Accessory Designer by ELLE Sweden in 2011, and has become well-known among celebrities and stylists through exposure in popular magazines including ELLE och Marie Claire, Vogue, L’Officiel.
Henri Bendel, acquired by Limited Brands in 1985, operates 29 stores total in areas including Ohio, Miami, San Diego, Los Angeles, Minneapolis, Atlanta, Chicago, Las Vegas and suburban Washington, D.C. Its Fifth Avenue Flagship store has five stories, an atrium with balconies, and 35,000 square feet for optimum selling space for exclusive products such as cosmetics from top brands, hair products, fragrances, costume jewelry, sunglasses, cold weather accessories, small leather accessories, and the Henri Bendel accessories collection. Trunk shows and other events are constantly taking place, introducing customers to a wide variety of beauty products, makeup, jewelry, hair products, and more from unique, high-end brands. “Open-See” events allow for new designers to showcase their merchandise to corporate buyers, with the opportunity that their products will be selected for a trunk show or to be placed in the Fifth avenue store for sale. Henri Bendel is famous for its Coco Chanel, Paris flair, including the signature brown-and-white striped shopping bags, hatboxes, and broad selection of matching cosmetics bags.