Optimize Your Social Media Strategy
Source: Innovative Retail Technologies
November 2012 Integrated Solutions For Retailers
By Matt Pillar, editor in chief
There’s a goldmine of consumer insight in social media, and modern business intelligence tools can help you tap a vein.
The business of retail was social before the existence of social media. Here, Manish Chaturvedi, VP of product marketing at CitiXsys, tells us what retailers should strive for as they engage customers.
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