Magazine Article | November 17, 2014

The Customer Experience Demands Mobile Payments

Source: Innovative Retail Technologies
Erin

By Erin Harris, Editor-In-Chief, Cell & Gene
Follow Me On Twitter @ErinHarris_1

December 2014 Integrated Solutions For Retailers

Retailers must be ready to accept payments in whatever form suits the customer.

Robert Gras, VP technology, stores and applications at Chico’s FAS, answers my questions about what retailers should consider when adopting mobile payments. He also explains how mobile technologies will boost margins as well as the customer experience.

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