Twitter And Square's Jack Dorsey Inspires NRF BIG Show Crowd

By Bernadette Wilson

By Bernadette Wilson, Integrated Solutions For Retailers

Jack Dorsey, co-founder of Twitter and founder of Square, spoke on the final morning of Retail’s BIG Show and EXPO, hosted by the National Retail Federation (NRF). The event, billed as the world's leading retail event, was held Jan. 12-15 at the Javits Convention Center in New York City. Members of his audience, tweeting from the event on the morning of January 15, 2014, share favorite quotes, takeaways, and actionable ideas from Dorsey, aka @jack.

KWMcBreen: Excited to hear @jack speak at #NRF14. Pretty cool to meet the guy that invented @twitter and @Square #ILoveMyJob

amandadossett: Looking forward to the most exciting speaker of the @RetailBIGShow (in my opinion at least) — Jack Dorsey! #NRF14 #socialmedia #retail

DavidAlanKarp: "I'm a man of few words, but even fewer characters" @jack at #NRF14

DavidAlanKarp: "Technology is just a tool. Good technology gives people purpose. Great technology gives them joy." @jack #NRF14

TCLipscomb: Technology is becoming a very abstract word ...Technology is a tool. Basic tools save time, great tools create a sense of joy. @jack #NRF14

ikomobi: "The one thing that people take away from commerce is receipts." — @jack #NRF14

LMahly: Listening to @jack talk about technology at #NRF14. Amazing how much he's influenced commerce & how we communicate pic.twitter.com/pOd9C7StD3

Hallshops: if you make payment fast and effortless then people focus on what matters, customer experience says @jack #NRF14

ikomobi: "What if we saw the receipt as a communication channel?" — @jack #NRF14 pic.twitter.com/mO0eimTqIp

ga2n: @jack #NRF14 @Square was designed to use the receipt to know more about the customer and that's why it asks for customer's email and phone

TimTang4Retail: #NRF14 Jack Dorsey: What if we see the receipt as a communications channel? a publishing medium?

ikomobi: "We thought of the receipt as an email, a text message, a website, but what if the receipt was a full-blown app?" — @jack #NRF14

roburg: Jack Dorsey at #NRF14 "Focus on removing the seams to create a better experience" or as we call it #continuouscommerce @Ogilvy

wgsn: Payment tool Square wants to use the receipt as a way to communicate with the customer and build a relationship @jack at #NRF14

KellyLiyakasa: Great technology allows the mechanical aspects of what we do every day to completely disappear @jack #NRF14

ibmretail: The more personalized & tailored the customer experience, the more likely they are to say "this is my place." @jack #NRF14 #SmarterRetail

DelRey: — @jack, like only Jack can, referring to a receipt as a "canvas" #NRF14

NancyShamberg: Cohesion, commerce and communication. Jack Dorsey's three "c's" @TPNRETAIL #NRF14

karstinb: @jack Dorsey at #NRF14 quotes William Gibson “the future is already here it's just not evenly distributed”

MobilePayToday: Jack Dorsey quoting scifi author William Gibson. #NRF14 pic.twitter.com/veYKSHfs4K

ikomobi: "We build the experience than we want to have every single day." — @jack #NRF14

DavidAlanKarp: How to be more successful? Build what you want to see in the world! @jack #NRF14

ga2n: @jack #NRF14 when started @Square knew nothing about financial industry, risk, etc. but wanted to make lives easier

LoyaltyOneCo: "Meet customers where they are; question how to make the tools customers use more valuable," — Jack Dorsey @ #NRF14. pic.twitter.com/GBq7YpPhnZ

ga2n: @jack #NRF14 privacy and security is an evolution as it is constantly changing

Hallshops: Privacy and security is not an endpoint it's an evolution says @jack #NRF14

DavidAlanKarp: Don't treat security as an endpoint, and you can stay 10 steps ahead @jack #NRF14

KWMcBreen: We give people their data back to make decisions. #jackdorsey #NRF14

Tony_Fontana: @jack asks #NRF14 attendees to email friends $ amount, cc cash @Square to send money & link cards for free. Smart relationship builder.

wefoxster: Be out there with technology says @jack. But how to change mindsets of older generations? @poll Nrf2014 #NRF14

hhilarytaylor: "You can't make the perfect product, change happens too fast. All you can do is be 10 steps ahead of everyone else” — Jack Dorsey #NRF14

TCLipscomb: Best thing about Silicon Valley is the sense of mentorship ... Sharing, success, failure, and ideas. @jack #NRF14

ga2n: @jack #NRF14 brick and mortar merchants are an important part of the concept of neighborhood #retail

StephenSchatz: We have to rebuild the fabric of the #community. #Retail has a big part to play in rebuilding the #neighborhood. @jack #NRF14 #thisisretail

wefoxster: Spending my 500th tweet tweeting a question to @jack. At #NRF14. In #newyork. I love my life.

imhertzfeld: Fantastic insight from Jack Dorsey of Square and Twitter #NRF14 pic.twitter.com/u8w4VrLwUN

ga2n: @jack #NRF14 people still crave a real experience by interacting with a physical retailer

STORESmedia: Dorsey: There is a trend toward local, real, physical experiences; people still want that and technology can point the way. #NRF14 @jack

ikomobi: "The most generous thing you can do for your customer is recognize them as a person. Be human." —  @jack #NRF14

NancyShamberg: Relationships are the foundation of experience. Make your customer know that you care about them & it'll inspire loyalty. #NRF14 @TPNRETAIL

mcaselittle: Dear @jack, thank you for building a platform that allows us to be a tight community of 30,000, sharing & interacting digitally at #NRF14.

Tony_Fontana: Insightful interactive chat with @jack and HSNi's Mindy Grossman. Two retail revolutionaries killing it at #NRF14 pic.twitter.com/n1PEegzQW8

StephenSchatz: .@jack: There is a real benefit to have to physical space and physical inventory. Customers need an efficient experience. #retail #NRF14

ArtemisAEB: Love that one of the most #digital guys in the world believes so much in the need for physical space. #NRF14 #rethinkretail

angelarumsey: Retailers with physical spaces have a real asset. Look at how to amplify and use digital tools to point back it, says @jack #NRF14

ga2n: @jack #NRF14 three steps to implement an idea — put it on paper, then get feedback and finally iterate like crazy

LoyaltyOneCo: Jack Dorsey to retailers at #NRF14: "Be human — it inspires loyalty more than any technology out there." @RetailBIGShow

nrfellen: Surround yourself with people who are confident enough to be critical of your ideas. (AMEN!) @jack at #NRF14

NicoleSmithWE: "Show me how something is amazing and I am going to invest more time in it, have to feel something in order to iterate it" Dorsey @ #NRF14

ramisantrisi: #NRF14 "Get ideas out of your head and onto some medium. If they're stuck in your head, they go nowhere." @jack

ga2n: @jack #NRF14 depressions and recessions are the best times to build new ideas as there is little to lose

valifayenjda: #NRF14 @JDASoftware physical stores = power. They are the key for meeting customers where they are — being distribution centers. Jack Dorsey

MobilePayToday: Dorsey: In early civilization, commerce preceded communication. #NRF14

Timtang4Retail: #NRF14 @jack dorsey: on making an idea happen — "drawing out the idea, gauging the right timing, and iterating like mad."

TCLipscomb: @jack didn't talk transactions ... He talked about experiences. #NRF14

blkayla: #NRF14 excellent keynote with #twitter founder Jack Dorsey @jack Amongst great info, loved approach — “constantly iterate” — words to live by

DavidAlanKarp: @jack Thanks for sharing with us at #NRF14 today. What an inspirational, insightful, and meaningful session. Endless possibilities!

wefoxster: Twitter at its best when people actually get together. A great take home from #NRF14.