News | September 18, 2014

3xLOGIC Appoints Marketing Leader To Help Drive Company's Ambitious Growth Plans

Wendi-Burke-3xLOGIC

Respected industry professional to lead multiple marketing initiatives in new role

3xLOGIC, Inc., a leading provider of integrated intelligent security solutions, today announced that Wendi Burke has been appointed as the company’s Senior Director of Marketing. Based out of the Westminster corporate headquarters, Burke has been tasked with building a structured marketing organization and marketing strategy, utilizing web-based tools, social media platforms, and a more comprehensive product marketing offering, along with standard marketing initiatives.

Burke brings more than 20 years of experience in the electronics and security industry to 3xLOGIC. In this new role she will manage the North American marketing team.

“This is an exciting time to join 3xLOGIC, which is growing rapidly and solidifying its position as a recognized industry leader in the market,” said Burke. “I look forward to strengthening 3xLOGIC’s brand recognition and visibility, while putting value-adding programs in place to drive sales.”

“3xLOGIC is fortunate in being able to attract someone of Wendi’s experience and capabilities,” commented Christie Walters-Hebert, 3xLOGIC VP Sales & Marketing. “Our recent acquisition of the Sonitrol Product Development organization added 24 specialized engineers to our staff. Combined with our two existing 3xLogic Engineering Teams, we have a product development powerhouse that you dream about. Finding the right marketing professional capable of harnessing this energy and output requires a unique individual. I’m confident we have found that person in Wendi.”

Prior to joining 3xLOGIC, Burke held marketing leadership positions with companies such as Meggitt Sensing Systems, a leading supplier of sensing and monitoring systems measuring physical parameters in extreme environments; CMS Products, a leading innovator in& data backup, encryption and security technology for business users and consumers; and most recently IQinVision, manufacturer of the IQeye line of HD megapixel IP cameras.

Burke is based out of the 3xLogic North American headquarters in Westminster, CO and will report directly to Walters-Hebert.

About 3xLOGIC Communications
A leader in the Security industry for more than 15 years, 3xLOGIC is known for providing complete, easy-to-use surveillance solutions that seamlessly integrate audio, video, and disparate data such as Access Control, License Plate Recognition (LPR), ATM, Point-of-Sale (POS), etc. 3xLOGIC’s video surveillance solutions are engineered for scalability and are remarkably simple to install, use and service. Employing the latest advances in NVR, VMS, IP camera, analytic and Cloud technologies, 3xLOGIC delivers high-value business intelligence anywhere, anytime and from any device.

In 2014 3xLOGIC experienced rapid growth as the market shifted to a single-solution-provider model, the Cloud being an integral part of that paradigm. 3xLOGIC is harnessing the power of this technology, creating a viable product, ready for deployment today that takes the prospect of security to the next level. With the acquisition of Sonitrol’s R&D resources from Stanley Security, 3xLOGIC is uniquely poised to revolutionize the system solutions business. The combination of audio and video alarm verification will virtually eliminate the false alarm epidemic so problematic in today’s intrusion systems, all while being accessible from any device, anywhere internet access is available. For more information, visit www.3xLOGIC.com.

Source: 3xLOGIC, Inc.