Cross-Channel Executive Commentary
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Challenge Your Leaders: Why Your Retail Organization — And Your Job — Depend On It
1/6/2017
It's time to challenge retail leadership. We talk about new customer experiences, equipped associates, and commerce anywhere, anytime. The truth is retail is run by old thinking and old metrics. The new entrepreneurial thinking wants to create a company from an idea, sell it, and move on. That difference between the old and new thinking in business creates a gap in retail leadership that will continue to get wider.
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The Most Wonderful Time Of The Year For Delivery Companies
12/15/2016
According to industry analysts, the 2016 holiday season is expected to be a positive one. The National Retail Association anticipates retail sales for the season to increase 3.7% to $630.5 billion and the U.S. economy is looking more upbeat. The unemployment rate is holding steady around 4.9% and retail sales for September and October combined were the largest two-month rise since early 2014.
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The Perfect Storm For Retailers: Millennials And Augmented Reality
12/15/2016
Three years from now, projections show that Augmented Reality (AR) will generate retailers $120 billion in revenue. Therefore, it’s important to understand the technology and how it can be implemented.
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Delivering Great Customer Experiences Starts With Having Great Data
11/28/2016
There is no greater imperative for today’s retailers than deepening brand loyalty. As such, they’re constantly evaluating how disruptive technologies can empower outstanding, differentiating customer experiences – the linchpin of the journey to digital transformation.
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Why Customers Break-Up With You, And How To Save Those Relationships
11/28/2016
A friend of mine recently placed an online order with a major retailer. Within seconds of clicking the button to confirm it, she realized it would be shipped to the wrong address. Having recently moved, she had neglected to update her shipping information in the account she’d had for years.
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5 Steps To Improving The Customer Experience
11/28/2016
Retailers are under enormous pressure to provide better shopping experiences while remaining profitable. That has meant evaluating different technology platforms with the hope of improving the customer journey efficiently and cost-effectively. Yet most are scratching their heads at where to even begin.
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Consumer Opinions Of E-Commerce Retailers
11/14/2016
With both Cyber Monday and Christmas fast approaching, expectations are that we will see the continued explosion of online shopping in the United States. Christmas 2015 exceeded all previous records with online sales rising nearly 13% in November and December compared to the year before, reaching a record $83 billion.
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A Beacon Of Hope For Winning Centennial Shopping Dollars
11/8/2016
Ecommerce has long been the dominant disruptor in retail. But with the rise of mobile and always-on connectivity, everyone, at all times, is a potential consumer. But the biggest disruption today is coming from the demand side. The emergence of centennials – generally considered to be those born after 1997 – as an influential demographic is revolutionizing the way marketers engage with consumers, and leaving them in search of tools that capitalize on their digital literacy while building brand affinity, trust and, eventually, loyalty.
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Man + Machine = The Ultimate Product Discovery Team
11/4/2016
These days it feels like “big data” is everyone’s new favorite bad word. E-commerce retailers are trying to manage big data to support large online product catalogs, monitor e-commerce performance, and craft awesome merchandising campaigns.
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How 2017 Will Challenge And Reward Retailers
10/26/2016
Cooler temperatures, seasonal hiring, and final preparations for the holiday shopping season are upon us. Before we know it, the headlines and water cooler conversations will evolve from this year’s holiday sales to what the New Year will bring.