Marketing & Ops White Papers

1. QlikView on Mobile: Beyond Reporting
   3/27/2013

   This QlikView White Paper addresses the market for mobile BI (business intelligence) and QlikView’s unique approach to delivering insight on the go. There is a fundamental difference between providing predefined reports and visualizations with limited data on mobile devices, and enabling true Business Discovery for mobile workers.

2. Business Discovery: Powerful, User-Driven BI
   3/27/2013

   The promise of business intelligence (BI) software is to enable decision makers at all levels in an organization to leverage data for business advantage—to explore data, draw insights and meaningful conclusions, and make better decisions.

3. What Makes QlikView Unique
   3/27/2013

   “What is special about QlikView? How is it different from other software?” Some who ask these questions have experience with traditional BI (business intelligence) reporting solutions and want to understand QlikView in that context.

4. Social Business Discovery: Optimizing Decision Making
   3/27/2013

   BI software has long been touted as the route to insight and better business decisions. But powerful business insight comes not just from data, and not just from what one person sees and thinks. It comes from the combination of varied viewp

5. Conquering The Top 6 E-Commerce Pain Points
   1/29/2013

   No business can afford to ignore its web presence, especially its eCommerce portal. Online is increasingly the way business is done: nearly $1 of every $10 is now spent online, roughly 4.6% of a $1.05 trillion party thrown just in the 3rd quarter of 2011 alone .

6. Mobility: 7 Reasons To Consider Responsive Design
   1/29/2013

   Creating a web strategy to deal with the rise of mobile devices boils down to three primary options: Developing a Native App, designing a separate Mobile Site, or recalibrating your primary website with Responsive Design. There is no magic bullet; each option comes with advantages and disadvantages.

7. Automate, Increase Engagement, & Drive Revenue With Triggered Messages
   2/28/2012
   According to academic literature, the average maximum, continuous adult attention span is less than 30 seconds and the focused attention span is less 8 seconds.
8. Waste Solutions: There's Money In The Trash
   2/24/2012
   The rapid maturation of the waste management industry has created a considerable opportunity for large enterprises and multi-site businesses to achieve significant bottom-line savings.
9. Key Considerations For Workforce Management / ERP Integration
   2/23/2012

   Key to maximizing workforce management (WFM) efficiency is process automation. From scheduling to timekeeping to managing attendance, payroll, and work rules compliance, the WFM process is filled with ripe opportunities for automation. Once achieved, WFM process automation increases visibility into labor costs, improves the accuracy of the data that affects those costs, and simplifies complex work rules.

10. Taking A 'Crawl, Walk, Run' Approach To Cross-Channel Marketing
    1/11/2012
    Staying connected with today’s cross-channel consumer seems like a never-ending challenge. Just as retailers are becoming experts at developing cohesive messaging across both online and offline channels, the rules of engagement are being rewritten by the ubiquity of social media and mobile devices. By Bronto Software